case study based on Marks and Spencer

case study based on Marks and Spencer
Order Description
its two summary reports based on M&s
you have questions for each summary you have to produce 700 words reports for each summary also be aware that you need to write as report style (pullet points)
MKT305
Marketing Case Study:  Marks & Spencer
Week 6 work sheet
Internal and stakeholder marketing Youtube ABT.com.eu
Working in self-selecting groups of 4/5
Activity #1 time: 20 mins
Write a list of all the stakeholder groups with an interest in M&S This is potentially a long list but the very minimum it should be is 5 key groups.
Against each group, note what you think each needs to know about M&S; and then add to that list what you think M&S want them to know
Activity #2 time: 20 mins
Then focus on the employee market sector:
#1 Define market segments
#2 Consider the specific needs of each segment and what M&S want them to know
#3 Suggest ideal communication channels for each segment
Finally
Activity #3 time: 30 mins
Write a brief outline internal marketing plan for the launch of a new Per Una winter range of women’s wear in early June 2015 showing:
1.    Marketing objectives (SMART)
2.    Target audiences
3.    Internal Marketing Mix
4.    Nominal timescales.
5.    Measures of control
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case study based on Marks and Spencer

case study based on Marks and Spencer

Order Description

Connect with a professional writer in 5 simple steps

Please provide as many details about your writing struggle as possible

Academic level of your paper

Type of Paper

When is it due?

How many pages is this assigment?

its two summary reports based on M&s
you have questions for each summary you have to produce 700 words reports for each summary also be aware that you need to write as report style (pullet points)

MKT305
Marketing Case Study:  Marks & Spencer
Week 6 work sheet
Internal and stakeholder marketing Youtube ABT.com.eu

Working in self-selecting groups of 4/5
Activity #1 time: 20 mins
Write a list of all the stakeholder groups with an interest in M&S This is potentially a long list but the very minimum it should be is 5 key groups.
Against each group, note what you think each needs to know about M&S; and then add to that list what you think M&S want them to know
Activity #2 time: 20 mins
Then focus on the employee market sector:
#1 Define market segments
#2 Consider the specific needs of each segment and what M&S want them to know
#3 Suggest ideal communication channels for each segment
Finally
Activity #3 time: 30 mins
Write a brief outline internal marketing plan for the launch of a new Per Una winter range of women’s wear in early June 2015 showing:
1.    Marketing objectives (SMART)
2.    Target audiences
3.    Internal Marketing Mix
4.    Nominal timescales.
5.    Measures of control

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550 words
We'll send you the first draft for approval by September 11, 2018 at 10:52 AM
Total price:
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